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VIP shopping in Mayfair this Christmas!
The way we’re shopping is changing and it turns out there’s still nothing like doing business in person. Online and mobile sales are definitively on the up this Christmas – in the first of its 12...
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Showrooming – The New Normal
Online diamond jewellery sales soar We all know savvy shoppers research products on their smartphones while out shopping to check prices and customer reviews, and then often end up buying online at...
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Jewellers hoping for romance on Valentine’s Day
As Valentine’s Day 2014 approaches, jewellers are not the only ones hoping for romance. Here in London, home to the 77 Diamonds headquarters and showroom, the British Library is hosting a sell-out...
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The Power of Celebrity!
As movie stars, film industry power-brokers and high profile stylists converge on the French Riviera for the 67th Cannes Film Festival, jewellery brands will have just one thing on their minds –...
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Men’s Jewellery Is Catching On!
When I interviewed the former chief executive of Boucheron, Jean-Christophe Bedos, seven years ago and asked him about the concept of male jewellery, he was highly sceptical. “I think it’s a marketing...
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